Improving Care Worker Wellbeing.
Our Tresacare Team
Liz Beh
Founder & Chief Executive Officer (CEO)
"Having been both a care giver and care recipient, I know firsthand the impact that kindness, compassion, empathy and excellence can make." Liz founded Tresacare in 2022 when she encountered the UK care crisis for the first time and saw its real-life implications for the care sector as a whole. A former HR professional with a background in finance, Liz is a passionate advocate for raising retention rates in the care sector via improving wellbeing management for care workers.
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Krystle Wong
Co-founder,
Chief Marketing & Product Officer (CMPO)
Krystle brings over 9 years of experience in marketing, advertising, communications and UX design for global brands. Having worked in the tech industry for 5 years, Krystle is a passionate advocate for user-first design and UX/UI best practices that bring a human touch to digital experiences. She believes in putting clarity over creativity and communicating with empathy. She holds a dual master's degree in journalism and economics from Sciences Po. Paris and chases stories that make a difference. Her copywriting and editorial content has been translated in over 40 languages.
Chloë Clarke
Head of Social Media & Community
Chloë is a freelance social media manager and conent creator with a B.A. (hons) in Digital Film & Screen Arts. Thanks to her content creation background, she takes a well-rounded approach to social media management with an emphasis on building organic growth and maintaining an audience of true fans. Chloë is invested in working with brands that prioritise a positive impact, whether that be environmental, social, or via governance. Her goal is to encourage brands to take risks, be bold and shake off the lies we’ve been told about being an online company.
Clare D'Arcy
Head of Operations & Programme Coordination
Clare is a highly skilled virtual assistant with a passion for organisation, planning, and marketing. With a background in event management, Clare has worked on everything from large-scale music festivals and major sporting events to corporate functions. Over the last 10 years, Clare has excelled in B2B marketing, web management, email campaigns, press communications, and trade show appearances. She approaches her work with enthusiasm and dedication, ensuring her clients stay organised and efficient. Outside of her professional life, Clare is a proud mother of two, an open water swimming enthusiast, and a passionate fan of live music gigs.
Alejandra Márquez Santin
Co-founder & Chief Operating Officer (COO)
With over a decade of experience in marketing and business development across the finance and growth venture sectors, Alejandra brings a strategic and entrepreneurial mindset to Tresacare’s mission. Having led growth initiatives in both corporate and early-stage environments, Alejandra has a proven track record of building partnerships, scaling businesses, and developing fundraising strategies. Alejandra has also focused on supporting non-profit organisations in developing effective fundraising strategies – a journey that deepened her commitment to social impact and purpose-driven work. She is passionate about impact investing, sustainable growth, and driving meaningful change.
Valeria Bonilla Diaz Infante
Head of Wellbeing & Training
Valeria brings over 12 years of experience in wellbeing, education, and psychosocial support across schools, hospitals, care homes, charities, and corporate settings. With a background in psychology and education, and a master’s in mediation and conflict management, she has delivered workshops, support groups, and trainings to more than 40 organisations across Mexico, Spain, and the UK. Valeria’s expertise lies in creating safe, supportive environments where people feel heard, empowered, and equipped to thrive. She is passionate about mental health, emotional education, and the role of wellbeing in strengthening teams and the communities they serve.
